Sports Management school training courses in Danbury, CT (public, in-house or online)

This program includes a comprehensive and rigorous curriculum that fuses sport management courses and traditional business courses designed to prepare graduates for careers in management, administrative, and marketing careers in sport and sport-related companies.

You will study in highly interactive, small classes in 8-week accelerated modules with faculty who will actively engage you in a high quality and relevant curriculum that prepares you to enter a rewarding career in business with...

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Sport has a dominant influence on society and is estimated to be a $500 billion global business. No single aspect of our culture receives as much media attention nor has the power to bring people together as sport. The professional field of sport management evolved due to the growth of sport and the need to more efficiently and effectively plan, organize, market, lead, and evaluate organizations providing sport activities, products, or services. More specifically, the sports industry encompasses...

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Every Business Administration course includes a written and oral presentation component. �Introduction to sports marketing �The strategic planning process and how it relates to sports and event marketing �Understanding environmental factors �Understanding the consumer �Segmenting, targeting and positioning �Product strategies �Distribution/Place strategies �Integrated marketing communication strategies �Implementing and controlling the marketing process.

The Bachelor of Science in Sports Management prepares students to become professional managers in areas such as sports marketing, sports media, amateur and professional athletics, and sports and entertainment event planning. Coursework focuses on key business skills with specific application to the sports industry.

The Physical Education Department offers a BA degree in Sports Management.This program is designed to enhance the student’s critical thinking skills required to be successful in today’s sports environments. Students with a Sports Management degree have the preparation to move into a professional career or continue into graduate school. The department also offers a minor in Sports Communication for those students interested in a profession requiring communication skills. Students may acquire an e...

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