Social Media Marketing school training courses in Charlotte, NC (public, in-house or online)

Upon successful completion of this course the student will be able to:

•Understand how a blog can be used as a marketing tool.
•Create and post content for your blog.
•Locate other blogs in your industry.
•Market and distribute your blog to your customers
Content

1.Blogging Basics
•What is a blog
•Why do you need it;
•How do you use it:
•Choose a blog provider
•Create your own blog/template/design/logo
2.Content Essentials
•What do you say on yo...

Full archival course description>>

The Internet Marketing Course is comprised of 11 comprehensive lessons. They are easy to follow, yet challenging and stimulating at the same time. Each lesson begins with a subject matter preview and objectives, an introductory note from your instructor and a vocabulary builder of new words and terms.

Next comes the reading assignment. Practice exercises help you check and review what you’ve learned. At the end of the lesson is an open-book exam, which you may take online.

The Associate of Applied Business in Internet Marketing program provides students with the skills and knowledge needed to market products and services across the Internet. Central topics include search engine optimization, affiliate marketing, pay-per-click, and email campaigns, as well as mobile and social networking media marketing. Additionally, the program covers web design, usability, and advertisement principles, with a focus on the practical tools and concepts needed for entry-level emplo...

Full archival course description>>

This social media training class is an overview class targeting managers and decision makers. The course addresses what social media is and how businesses can use it. Unlike other social media courses, we do not try to convince you that you must be using social media. Rather, this social media course gives you the tools and knowledge you need to make that decision for yourself. The class introduces social media sites such as Facebook, Twitter, LinkedIn, and YouTube, and social media tools su...

Full archival course description>>

Develop a two-way communication and marketing strategy for your organization using social networks. Let your instructor guide you in exploring major social networks, including Twitter, LinkedIn, and blogging. Learn quick, easy ways to use Twitter, blogs and LinkedIn to engage your customers or clients and keep them interested in your organization or business. You’ll find out the advantages and disadvantages of each, and learn what’s right for your work and kind of organization.