Fashion Marketing school training courses in Charlotte, NC (public, in-house or online)

Fashion marketing is the business that moves the world’s fashions from designers’ showrooms to the retail floor and into the hands of consumers. If you have an eye for style and a head for numbers, learn how to generate consumer appeal through designs, displays, and purchasing.

We’ll train you in fashion merchandising, fashion coordination, buying and textiles, small business management, advertising and retail management, and visual merchandising.

A Sample of Subject...

Full archival course description>>

Fashion marketing is the business that moves the world’s fashions from designers’ showrooms to the retail floor and into the hands of consumers. If you have an eye for style and a head for numbers, learn how to generate consumer appeal through designs, displays, and purchasing.

We’ll train you in fashion merchandising, fashion coordination, buying and textiles, small business management, advertising and retail management, and visual merchandising.

A Sample of Subject...

Full archival course description>>

This course offers students an overview of marketing, focusing on the role of promotion and marketing communications. Key components of the course include market development, sales promotion, direct response, social networking, and word-of-mouth marketing.

Students study the various elements that comprise a marketing strategy for a wholesale or retail fashion business. A portion of the course specifically addresses the role of visual merchandising in creating a brand image.