Pay Per Click Marketing school training courses in Buffalo, NY (public, in-house or online)

Having a presence on the web is only useful if people are visiting your site. Have you ever wondered what it would be like if your site had more traffic, or if you could generate more revenue through your website? This seminar shows the impact of what a successful paid Web marketing campaign can provide your company. We review the costs associated with a successful campaign and explain the differences of organic search engine optimization (SEO) and paid advertising (SEM) and show you how to impl...

Full archival course description>>

The Internet Marketing Course is comprised of 11 comprehensive lessons. They are easy to follow, yet challenging and stimulating at the same time. Each lesson begins with a subject matter preview and objectives, an introductory note from your instructor and a vocabulary builder of new words and terms.

Next comes the reading assignment. Practice exercises help you check and review what you’ve learned. At the end of the lesson is an open-book exam, which you may take online.

This Google AdWords course is designed to introduce you to the world of search engine marketing (SEM) and familiarize you with the Google AdWords tool. This AdWords Basic course will teach you how to leverage Google AdWords to best serve your online marketing needs. The unique feature of this Google AdWords training is that it includes hands-on interactive exercises empowering students to productively use Google AdWords on their own website right away. This Google AdWords class is targeted t...

Full archival course description>>

Get the keys to making online advertising work for you and your organization. See how pay-per-click advertising with Google AdWords works. Find out how to test low budget Adword campaigns. Learn how you can target local audiences. Then discover Facebook advertising and how you can determine the demographics and even numbers of people you want to reach.

No experience necessary, but if you are at an advanced level, your instructor is an online ad expert and can answer your toughest ques...

Full archival course description>>

Pay Per Click Marketing (PPC) is a sub-set of Search Engine Marketing, and refers to a specific type of advertising where you pay a search engine every time a potential customer clicks on your ad. The Pay Per Click Marketing training series has been developed in direct response to the skyrocketing growth of the paid search engine industry. This extreme demand means Search Engine Marketers can pick and choose their jobs and/or clients. The Pay Per Click Marketing series is designed for people who...

Full archival course description>>